The training was meant to address digital marketing and management, and capacity gaps among TVET institutions in the country.
Abdoulie Sowe, chairman of NAVSTI said the training is important for institutions to develop a digital marketing strategy. “We all know thatyou can no longer rely on traditional advertising alone to promote your business or institution nowadays. You have to use digital marketing services for your business/institution to grow”, he said.
Yusupha Keita, Technical Advisor and Coordinator Skills Development at ICT said the training would enable the respective TVET institutions to incorporate the skills gained in their delivery to support blended learning and data management as well as create visibility for their training programmes.
Nduwuba Daniel, one of the participants from Stratford College of Management said he has benefited a lotfrom the training. “I would not waste time to integrate what I have learnt here into the school system because it is a great thing”, he said.
The training funded by the International Trade Center (ITC) wasthe result of a Skills Gaps and Needs Analysis Survey conducted by ITC for TVET institutions. Some of the gaps identified by the survey included the use of social media marketing, lack of qualified personnel in web development skills and use of service delivery systems such as online payment, e-library and online class management systems among others.
Fantanka under its UNFPA funded project on Sexual and Reproductive Health Rights (SRH), Female Genital Mutilation (FGM/C), Early Marriage, Family Planning, and child abuse recently conducted sensitisations in Lower River, Central River and Upper River Regions.
The Gambia Competition and Consumer Protection Commission (GCCPC) in partnership with the Central Bank of The Gambia has joined the rest of the world to commemorate World Consumer Rights Day under the theme “Fair Digital Finance.”
Banjul American International School (BAIS) located on Atlantic Road in Fajara, announced the expanded launch of its U.S. High School program in 2021-22. The BAIS Board of Directors voted at their Board meeting to maintain tuition at the specially discounted rate for self-paying high school families in the 2021-22 school year.
In its quest to contribute to the improvement of the livelihood of rural and peri-urban communities in The Gambia, the Ministry of Agriculture Friday signed a $3 million (three million dollars) contractual agreement with two microfinance institutions – Supersonicz Financial Limited and Gambia Teacher’s Union Islamic Cooperative Credit Union (GTU-ICCU).
