This announcement was made during a press conference of The Gambia's participation in the ECOWAS cultural festival, ECOFEST, taking place in Dakar, Senegal, from November 30 to December 8, 2025.
Mr. Jarjou has cautioned school administrators to be mindful of the musicians they invite to perform, ensuring their content promotes discipline and respect. "This move aims to promote positive role models for students and maintain a respectful environment in schools".
Director Jarju said the National Centre for Arts and Culture (NCAC) and the Musicians Union of The Gambia have issued warnings to artists with music deemed inappropriate, emphasising the importance of promoting positive and culturally sensitive content.
He explained that Music is a vital part of Gambian culture, and it is interesting to see how traditional instruments like drums are still valued. "However, it is true that some modern Gambian artists are facing criticism for their behavior and content".
According to him, the trend of criticising fellow artists in rap music can be seen as unproductive and divisive, as many fans and critics argue that Gambian artistes should focus on promoting unity and positive messages through their music.
Momodou M. Sarr, president of the Musicians Union, emphasised that artistes’ behavior and interactions reflect their character. He urges artists with inappropriate content to change their approach, focusing on music that promotes positivity and respect.
He indicated that Gambian music is a rich extraordinary journey of culture, tradition, and storytelling from the rhythmic beats of the sabar to the soulful melodies of the kora. “Music brings Gambians together, reflecting the country's diverse heritage and fostering a sense of community and shared identity,” he noted.