More
than 35 African participants of the seminar on News Media for African Countries
and African Union were last Monday certified at a closing event held at
Zhejiang Normal University (ZJNU), Jinhua, China.
The
seminar was organised by Zhejiang Normal University under the auspices of the
Chinese Ministry of Commerce.
The
three week seminar exposed participants to Chinese TV and Cultural Communication;
Current Situation of China’s New Media and Communication and Identity Building
in Africa, Chinese reform programmes and openings among others.
“With
the advent of new technology, the news media has become something of reality
that we all must face,” said Xu Lihua, the director of International
Communication, Zhejiang Normal University, at the handing over of certificates to participants.
She
expressed optimism that participants would serve as agents to inspire and share
what they have learned during the seminar.
“Civilization
is advancing thanks to communication,” she said. “I believe, with our
exchanges, China-African collaboration will go from strength to strength.”
According
to Laura Harirola Rakotonandrasana, a participant from the African Union, the
seminar has been anything but success.
She
lavished praises on the Zhejiang Normal University for organising what she
called ‘first-class’ procedure that has built knowledge in communication,
journalism and culture throughout the seminar.
She
also acknowledged that the seminar was designed to share wide range of
cooperation and thus enrich the experiences of the participants about Chinese
media and culture.
Liu
Xiumin of Zhejiang Normal University, who spoke in relation to outside
classroom experiences, said he believed that outside lecture is the best
practice of learning, pointing out that the seminar was meant to propel and
strengthen people’s communication.
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