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Ecobank awards customers with valuable items

Dec 15, 2014, 11:18 AM | Article By: Abdoulie Nyockeh

Ecobank Gambia Limited has again demonstrated its commitment to corporate social responsibility by ploughing back to its valuable customers and giving out various prizes to three lucky winners of the deposit ‘Mobilization Campaign’ raffle draw.

The three winners of the Ecobank deposit ‘Mobilization Campaign’ for 2014, were Sulayman Njie, who won a Samsung Galaxy Tab 2, Susan Ceesay who won a micro-wave Gas Cooker and Momodou Lamin Saine who won a 32-inch Plasma TV receiver.

Speaking at the presentation ceremony, Alagie Bai Ceesay, Kanifing Ecobank Branch Manager, said the raffle was a journey to show Ecobank’s solidarity with their valuable customers; for the support and loyalty that the customers have shown to the bank over the years.

This was why they gathered for the second time, and it would not be the end of the journey, because in the 2015, they would be having the Mega Grand Draw, Mr Ceesay announced.

Initiatives of rewarding their customers are meant to assure them that the campaign Ecobank embarked on was for realm and it meant business, added the branch manager.

Malick S. Jallow said they all strongly believe that Africa is the future, and Ecobank is the Pan African bank, which is here for all.

“We are in 34 African countries and there is no multinational that is in 34 African countries, and that basically shows the interest Ecobank has in Africa,” added Mr Jallow.

“We believe strongly in the African people, which was why the institution has invested so much in Africa,” he further stated.

He dilated on the rationale behind the deposit Mobilization Campaign. He said this was not the first time they are doing this kind of activity.

Ecobank believes strongly in giving out to its customers, and is strongly embedded in their values and culture of giving out, he said.

“We have a responsibility to share what we have with people who have actually contributed toward the development of the business,” Mr Jallow further noted.

“We may not be able to give back to everyone directly, but we have strategies to make sure, at the end of the day, a greater part of the population received a share of what Ecobank received from the communities in which we operate,” he continued.

Recently, Ecobank gave out D200,000 to SK General Hospital, and this was a gesture that Ecobank made to the community of this area.

He added that the deposit Mobilization Campaign aimed at giving back to the valuable customers of Ecobank.

Ecobank appreciates customers continued support, loyalty toward the bank; and the purpose of the campaign was to give out to their customers in recognition of the contribution of customers toward the development of the bank.

Mr. Jallow urged the customers to continue to patronise the bank, which is here to address their interest, as far as the continent is concerned.

“We have so much interest in the development of African people; in the advancement of the African continents,” he declared.

The Head of Corporate Banking at Ecobank, Kebba Gai, dilated on the history of Ecobank and its existence, and the benefits attached to Ecobank.

According to Mr Gai, Ecobank was a concept coming from ordinary people like the costumers and the staff, who are very dedicated and determined Pan African and African citizens.

They had the concept of creating a bank that would rather alleviate the hustle that they faced during that time not to do financial transactions with the sub region.

During that time, very young and determine Africans who have interest in various chambers of commerce within the sub region came to give this concept of creating a bank that will cater for the interest of all Africans; a bank that would yield relevant products and services to its customers.

He said currently Ecobank is operating in 34 African countries and they have representative offices in countries like China, South Africa and other places for doing corporate bank transactions.

The bank is divided into three main business segments; among them is the corporate bank, domestic bank and the capital investment bank, to cater to the needs of their respective customers.

The Ecobank Gambia Branch has been existing for seven years now, Mr Gai announced.

Lamin Sanyang, Head of Operations and Technology at Ecobank, said he saw the draw not as a raffle draw, but as an opportunity to develop the habit of saving money.

He urged customers to continue banking with Ecobank as it is the only Pan African bank in the region of Africa, and to see it as their bank.

Francise Jatta, Kairaba Ecobank Branch Manager, gave the vote of thanks.

The occasion was graced by staff of the bank and Ecobank customers.