Speaking at the event, Ali Hydara, Country Manager of Remit Choice-The Gambia, said the initiative underscores the company’s commitment to recognising and rewarding customer loyalty.
“Tonight is not just about prizes. It is about appreciation, celebration and connection,” he told the gathering. “At Remit Choice Money Transfer, we believe in rewarding trust, empowering communities and bringing families closer together across the globe. This evening, we celebrate the people who make that possible our loyal customers.”
He described the Umrah package as a “life-changing reward” and noted that the promotion reflects the company’s broader mission of strengthening ties between the diaspora and their families back home.
Mr. Hydara further emphasised that the gesture demonstrates Remit Choice’s dedication to delivering fast, secure and reliable money transfer services.
“At Remit Choice, promises made are promises kept and this is just the beginning,” he said, announcing that the company will launch a major Tabaski promotion on Monday, 20 April, offering more rewards and opportunities to customers.
Remit Choice, established in 2019 and headquartered in the United Kingdom, is licensed and regulated by the Financial Conduct Authority (FCA) and HM Revenue and Customs (HMRC), ensuring compliance with international financial standards.
Through its user-friendly mobile application available on both the App Store and Google Play, customers can conveniently send money from Europe, the United States, Canada, New Zealand and Australia to The Gambia and other destinations.
Also speaking at the event, Baboucarr Saho, Deputy Chief Executive Officer of The Gambia Chamber of Commerce and Industry (GCCI), commended Remit Choice for consistently recognising and rewarding its customers.
He recalled attending a similar event organised by the company two years ago and noted the consistency in its customer-focused approach.
“I think anyone who did this two years ago and organises a similar occasion today, while telling you that at the heart of their journey is the customer, must be believed,” he said.
Mr. Saho described Remit Choice as a responsible economic operator that values its customers and contributes meaningfully to society.
“Remit Choice may not be a nation, but it is a business and an economic operator that recognises the worth of its customers. Therefore, it is worth doing business with Remit Choice,” he added.
Currently operating in 27 African countries, including The Gambia, Remit Choice connects diaspora communities to their home countries through seamless financial transactions. In The Gambia, recipients benefit from flexible payout options such as cash pickup, mobile wallet services and direct bank deposits.
With a presence in over 70 countries worldwide, the company continues to expand rapidly, positioning itself as a key player in global remittance services while supporting financial inclusion and strengthening connections between families across borders.