Its mission has been to strengthen small businesses with a keen focus on addressing the needs of women, youth and vulnerable communities’ working toward supporting least developed countries (LDCs) at policy and project levels, enabling small business to sell more value added goods and service in local and international markets to generate more income, create quality jobs and foster reinvestment in communities.
Babucarr Sallah, ITC country representative in The Gambia said they have closely collaborated with the government particularly the Ministry of Trade, Industry, Regional Integration and Employment as well as the Ministry of Youth and Sports over the years.
“Our next target is to work with the Ministry of Tourism, Arts and Culture in order to support the women and youth that are working at the Tourism industry,” he said.
According to him, the partnership has allowed ITC to roll-out programs aligned with the National Development Plans (NDP) and enhanced its integration framework initiative on sector competitiveness and export diversification projects. He added that it has also allowed them to lay the groundwork for many more initiatives.
Mr Sallah added that, in 2017, ITC built a strong base by establishing an office at the country level. “Since then we have grown in scale and in numbers by implementing various projects in The Gambia that address the drivers and cause of vulnerability in migration among border communities,” he added.
Beran Dondeh, chief executive officer (CEO) for the HUB thanked the International Trade Centre for training and supporting entrepreneurs in the country through trust funds and other initiatives.
