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Gambia participates at Int’l Tourism Fair in Italy

Feb 14, 2023, 12:40 PM

The Gambia has participated at the International Tourism Fair dubbed as BIT in the Italian city of Milan involving more than 2,000 exhibitors.

BIT-Milano Fair is one of Europe’s leading travel convergences and this year’s fair opens from 12 to 14 February 2023 at the Fiera Milano Exhibition Centre in Milan, Italy, and anticipated to have over 2000 Exhibitors and over 60,000 visitors from around the globe. 

It brings together travel agencies, tour operators, and tourism boards under one roof to exchange experiences with the endeavor to shape the face of travel and tourism for the upcoming year. The international exhibition aims to target tourists and travelers in today’s economic and social climate. 

The Minister of Tourism and Culture, Honorable Hamat Bah, is in attendance and was invited by his Italian counterpart Minister of Tourism to the cutting of the ribbon to mark the official opening of the Fair.   

He was also one of the keynote speakers at the Tourism Ministers’ round-table conference.  

The Gambia’s Stand at the fair is being highly visited by travel agents, journalists, bloggers, tour operators and others alike including the Ministers of Tourism of both Italy and Zimbabwe.  

The Gambian delegation included the Permanent Secretary, Ministry of Tourism and Culture, the Director General, Gambia Tourism Board, the Director of Tourism Promotion based in Spain as well as the Counselor, Gambia Embassy in Spain and another senior officials of both the Ministry and the GTBoard.