March 2020 – The Office of the First Lady and UNICEF The Gambia have partnered
with star artists Jizzle and ST to release songs to educate and sensitize the
public on the Coronavirus. The first of the two songs produced by Jizzle has
been released on Friday. ST’s song will also be released very soon.
The First Lady of The Gambia Madam Fatoumatta Bah Barrow hailed the collaboration with UNICEF and the two artists as an important milestone in the country’s fight against the Coronavirus.
“Communication is vital to the containment of the spread of the Coronavirus. These songs will educate, inform and raise the awareness of the general public especially the youth and vulnerable members of society about the preventive measures and the symptoms of the virus.”
Since the Coronavirus was declared a global pandemic, First Lady Madam Fatoumatta Bah Barrow has made a personal commitment to reach out to Gambians with proper information about COVID-19 and how they can protect themselves.
“We need the power of positive thinking more than ever before and I hope that these songs will be shared, and that the messages contained therein would naturally address any element of doubt or misperceptions that people may have about the pandemic.”
UNICEF The Gambia Country Representative Sandra Lattouf believes the songs have the potential to awaken the public to the realities of the Coronavirus and motivate people to take action to fight the virus and keep The Gambia safe.
“These songs contain strong messages on preventive measures against the Coronavirus. We are confident that people will learn from these messages and be inspired to take action to protect themselves and others around them.”
UNICEF and the UN system in The Gambia continue to work with The Gambia Government and partners to keep the public informed about preventive measures and how they can contribute to the containment of the Coronavirus.
“As members of the national COVID-19 task force, we have identified strategic priorities to support the government in keeping the people safe from the virus. We are strengthening risk communication, supporting in proper coordination, case management and logistics to contain the Coronavirus and protect Gambians from the disease.”