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What trade fair offers the nation

Apr 21, 2017, 10:29 AM

The Gambia’s international trade fair is here again being pioneered by the country’s private sector apex body  - Gambia Chamber of Commerce, Industry,  Agriculture and Employers’ Association (GCCI).

Its commencement this year at the Independence Stadium was graced by government authorities including the minister of Women’s Affairs who is also overseeing the position of vice president, chief executive officers, managing directors, entrepreneurs, representatives from the public sector and civil society organizations as well as people from all walks of life.

The essence and benefits of the fair are wide ranging.

Whereas it provides opportunities for businesses to showcase their products and services, and puts the country on the world map for business and investment, it also promotes business growth and expansion, creates more investments and job opportunities, fosters decent competition and generally bolsters economic growth and development in a country. This leads to increased productivity in a country.

The facts remains that the Trade Fair Gambia International presents an opportune platform for businesses and industry innovators to showcase and possibly collaborate.

Through this, the fair open doors for the creation of private sector jobs; promotion of the exportation of ‘Made in The Gambia’ products; highlighting of investment opportunities in The Gambia and networking local enterprises with business opportunities at the international level thereby increasing inter-regional trade.

It is essential therefore that such a national fair is given adequate boost from state authorities, members of the private sector and the general public.

Our economy must be properly built and one mechanism that can be used today is promotion and supporting events like the Gambia Trade Fair International.

Trade fair is a vital tool to spurring business growth and expansion in a country, as well as attracting lucrative investments that would bring substantial economic transformation of a nation.

It creates room for small, micro and medium-scale enterprises, which are the lifeline of financial transactions and economic boom in a nation.

Trade Fair Gambia therefore demands national attention and support.

“Make the most of the Trade Fair”

The Point