GCCPC validates 2019-2021 Strategy Plan

Friday, March 22, 2019

The Gambia Competition and Consumer Protection Commission (GCCPC), yesterday validated a three-year strategy plan that will run from 2019 to 2021. The validation was held at a local hotel in Kololi.

The plan will dictate the activities of the Commission for the next three years with a focus on enforcement and mainstreaming of competition and consumer protection issues in national policies and programmes.

The Commission’s chairperson Janet Sallah-Njie said the strategy plan expresses the future aspirations of all the stakeholders of the Commission, saying it is a framework through which they will apply their resources and strengths to exploit the available opportunities and confront any threat that may face them towards achieving their mandate.

“Strategic planning provides the framework that would facilitate efficient and sustainable utilisation of resources in the delivery of core business of an organisation,” she said

According to her, the strategic themes will focus on the promotion and enforcement of the 2007 Competition Act, administration and promotion of the 2014 Consumer Protection Act, advocacy, awareness creation and employment, infrastructure and human capital development. “To achieve these objectives, appropriate strategies and actions were identified. The implementing actors, the time frame, the expected outcome and output indicators are firm.”

She expressed their commitment in ensuring the successful implementation of the plan, assuring that they will continuously provide the enabling environment for the Commission’s management and staff to realise their full potential.

The Commission’s executive secretary Amadou Ceesay said their first strategy plan was in 2012 to 2014 and the second was between the periods of 2016 to 2018. “The first plan centered on three strategic themes; public awareness of the Commission and its functions, building capacity of staff and engagement of donors to increase the institutions financial resources.”

He said the second strategy involved numerous market studies they conducted on two key investigations; money transfer operations and medical insurance underwriting. “The third strategy focus on enforcement. We believe in engagement and inclusiveness and we want the plan to reflect the view of all stakeholders,” he said.

Author: Fatou B. Cham