Entertainment & Lifestyle: Made in Gambia Festival in the offing

Friday, September 27, 2019

All is set for the 1st edition of Made in Gambia Festival (MIGF) that seeks is to provide self-expression of Gambians through music, poet and comedy. The festival is slated for 9th November, at Serekunda East Mini Stadium.

To be organise by Master Nation, the festival will feature music genres including afro-Manding, rap, hip hop, mbalax, rap mbalax and afro-beat. Twelve artistes are expect to perform onstage with Hussain & Chanta, Miss Jobiz and MYK JAYDA already confirmed to be available.

Fafanding  Darboe, alias Master Mind, chief executive officer of Master Nation explained that the MIGF is going to be an inaugural event that will provide night-long musical entertainment from a wide range of genres including afro-Manding, rap, hip hop, mbalax, rap mbalax and afro-beat.

He said MIGF is first of its kind of event which will feature several stages that continuously host Gambian own comedians, poet and artistes to showcase their talents to a greater audience.

According to him, their vision is to be part of the leading Lifestyle & Entertainment providers through the development and delivery of unique and quality products with variety and entertainment to create and fulfill the lifestyle of all customers in The Gambia and Africa at large.

 “We target to develop products, services, and entertainment which fulfill the ever-changing needs of customers, emphasize on human resources development to create people with knowledge, skills and potential suitable in providing excellent services and developing better quality products, operate the businesses in accordance with the principles of good corporate governance, commit to social responsibility through support for Gambian people in having a better life,” he said.

Mr. Darboe, one of the youngest promoters noted that  the  strategy to attain such goals and objectives include creating products with quality, uniqueness, and variety to reach the target group, having innovative and flexible marketing strategy, having efficient teamwork and staff, and conducting businesses in accordance with the principles of good corporate governance.  “Our business plan is in accordance with the objectives and vision of the group listed above with target financial of income,” he said.

He assured the public of the maximum entertainment during the night as musicians, poets and comedian will showcase their talents in various forms to the wider audiences.